Tesla Inc. executive Siddhant Awasthi announced that the company is now targeting a late March launch for Cybertruck accessories, including off-road armor and rockers. This revised timeline is later than initially anticipated.
What Happened
Awasthi also mentioned that Tesla is nearing completion of wheel cover deliveries to Cybertruck customers. He noted that while supply has been secured, distribution remains a bottleneck, with only 32% of deliveries completed.
Cybertruck Updates
- Cybertruck off-road armor and rocker accessory launch is expected by the end of March
- Wheel covers are being delivered to customers, with 32% of deliveries completed
- Air suspension controls and features are being improved
Background
In September, Cybertruck lead engineer Wes Morrill announced that battery armor and rock sliders would be available as a retrofit option by the end of 2024. This move aimed to provide added protection to the vehicle when off-roading, following concerns raised after a Cybertruck sustained significant damage in a video where it was driven through a fence.
Morrill clarified that the truck used in the video had its front bumper and aluminum skid plate removed, which are standard features for underbody protection. He advised against removing these components, especially when planning to drive in challenging off-road conditions.
Why It Matters
The delay in launching the battery armor for off-roading raises questions about Tesla’s ability to meet its promised timelines. Despite this, the Cybertruck has seen significant sales, with 38,965 units delivered in the US in 2023, according to Kelley Blue Book data.
Cybertruck Sales
The Cybertruck was the fifth best-selling EV in the US last year, with a starting price of $79,990. The premium Cyberbeast variant is priced at $99,990. Tesla’s overall vehicle deliveries dropped by 5.6% year-on-year, but the Cybertruck’s sales performance is a positive sign for the company.
Next Steps
As Tesla continues to work on improving the Cybertruck’s off-road capabilities, customers can expect the launch of the off-road armor and rocker accessory by the end of March. With the company’s focus on enhancing the vehicle’s features and performance, the Cybertruck is likely to remain a popular choice in the EV market.