Tesla Inc. is providing a unique incentive for buyers of the Founders Series Cybertruck in Canada and Mexico. Upon taking delivery of a new foundation series Cybertruck from their inventory, customers will receive lifetime free supercharging. This offer is aimed at making the expensive truck more appealing to potential buyers.
Eligibility and Conditions
To be eligible for this offer, orders must be placed on or after March 5. The free supercharging is valid for as long as the customer owns the vehicle and cannot be transferred. However, supercharger fees such as idle and congestion fees will still be applicable.
Cybertruck Pricing
The Cybertruck is one of Tesla’s most expensive offerings, with prices starting at:
- Around 1.95 million Mexican pesos in Mexico
- C$114,990 for the base version in Canada
The Cyberbeast variant of the truck is priced even higher.
Context and Significance
This offer is part of Tesla’s efforts to entice buyers and boost sales of the Cybertruck. In the United States, the company is also offering discounts of up to $6,000 on model year 2024 foundation series Cybertrucks and $4,000 on non-foundation series Cybertrucks.
Tesla CEO Elon Musk has stated that the company aims to produce 250,000 Cybertrucks a year by 2025. However, according to Tesla researcher Troy Teslike, this goal may be unrealistic due to poor demand. The researcher notes that Tesla ended 2024 with 10,600 unsold Cybertrucks and that a cheaper Cybertruck variant is unlikely to be launched this year.