Tesla Challenges Unibev's 'Cybercab' Trademark in USPTO Appeal

Tesla Inc., led by billionaire Elon Musk, has filed a fresh appeal with the U.S. Patents and Trademarks Office (USPTO) against French beverage maker Unibev over the “Cybercab” name.

Tesla Vs. Unibev

In filings with the USPTO, Tesla has shared a 5-count opposition to Unibev’s trademark, accusing the company of fraud. Tesla questions Unibev’s intent to use the trademark, arguing that the company has no history of manufacturing or selling vehicles. Additionally, Unibev’s principal, Jean-Louis Lentali, follows Tesla officials, including Musk, on social media, which suggests that Unibev cannot be ignorant about Tesla’s plans for the Cybercab.

Unibev’s Claims

Unibev told the USPTO that the “cyber,” “cab,” or “cyber cab” was not being used by anyone for similar goods when filing the trademark. However, Tesla argues that this is false, as the company had revealed the name in 2024 but failed to file a trademark in time.

Trademark Squatting

Tesla accuses Unibev of squatting and claims that the brand intended to extract payment from Tesla for the trademark. Unibev also owns trademarks for other marks like “Teslaquila” and has filed for trademarks like “Cyberquad” and “Cybertaxi.”

Tesla’s Run-Ins With Trademarks

This is not the first instance of Tesla contesting trademarks. The company has previously contested trademarks in India, where a court in New Delhi ruled in favor of Tesla against an EV company called “Tesla Power.” Tesla has also entered the Indian market, selling the Model Y Crossover as its sole offering in the country.

Tesla’s Cybercab

The company’s Cybercab is gearing up to begin production in April, as confirmed by Musk. The first unit of the Cybercab has been produced, and the CEO has shared that the vehicle would retail for $30,000 or less. The Cybercab features no steering wheel or pedals and operates entirely via Tesla’s Full Self-Driving (FSD) system. However, questions have been raised over the system’s capabilities, as Tesla has reported crashes of its Austin Robotaxis.

Key Features of the Cybercab

  • No steering wheel or pedals
  • Operates entirely via Tesla’s Full Self-Driving (FSD) system
  • Retail price: $30,000 or less

Conclusion

Tesla’s appeal against Unibev’s “Cybercab” trademark is a significant development in the company’s efforts to protect its brand and intellectual property. As Tesla continues to innovate and expand its product line, it is likely to face more challenges and contest trademarks to safeguard its interests.